As a business we are all challenged with how to approach the marketing aspect of keeping the revenue wheel spinning (or to even spin). We all want the best for all those around us (safe, healthy, secure) – but dang, we also want the business to survive and thrive.

The internet has been very “noisy” with everyone seeming to have a “blueprint” or “plan” for you for COVID.

Use common sense. Do what is right.

Here is a great article. I love the section on emails from the ‘Heart”.

Have a read. I think there is something in this for everyone.

https://www.retaildive.com/news/the-tricky-business-of-retail-marketing-in-a-pandemic/576061/

Retail on!

Jesse